X, Elon Musk’s social media platform, is preparing to add **in-app trading for cryptocurrencies and stocks** — a move that would push the company further toward Musk’s long-running “everything app” vision.

### What happened

- X’s head of product, **Nikita Bier**, said the platform will introduce **“Smart Cashtags”** that let users interact with ticker symbols in posts and **execute trades directly from the app**.

- The trading feature is positioned alongside an upcoming external beta for **X Money**, X’s in-house payments system.

### Why it matters

If X can combine social distribution, payments, and execution in a single interface, it could become a new retail funnel for markets — including crypto. That would also raise immediate questions around:

- **Licensing/market access** (broker-dealer and/or exchange partnerships)

- **Custody and KYC/AML controls**

- **Market manipulation and spam** (an issue Bier said X intends to address)

### Crypto context

Musk’s companies have deep crypto touchpoints already:

- **Tesla** and **SpaceX** have held bitcoin on their balance sheets.

- Musk has repeatedly promoted **Dogecoin**, including accepting DOGE for merchandise in past initiatives.

### What to watch next

- Details on **which partners** will provide execution, custody, and compliance.

- Rollout timing and availability of **X Money** versus trading.

- Whether the feature launches first for equities, crypto, or both — and in which jurisdictions.

_Source: CoinDesk_